Entrepreneurial Excellence

Entrepreneurial Excellence was founded in 2005 by marketing strategist and business executive  Frances Schlosstein. The Entrepreneurial Excellence’ vision is to bring senior level strategic marketing and communication services to today’s innovators and entrepreneurial ventures taking them to their next level of performance.  As a 25 year industry veteran Schlosstein and draws on a close network of strategic partners so that each and every client receives customized plans executed by industry experts.

A History of Strategic Marketing for Innovative Products and Services

Throughout her career Schlosstein has inspired the creation and development of national award-winning marketing, public relations and crisis management programs.  She has supervised the branding and positioning for numerous health, technology and financial service and in recent times, “green” projects and companies.These include  Citibank, PNC Bank/Blackrock Funds and Fidelity Investments, Bluefield Holdings and Fox Chase Cancer Center Partners, Mercy Health System, Astra Zeneca through her agency strategy role.  With accountability for the success of innovative products and services Schlosstein has managed large corporate budgets as well as utilized guerrilla marketing tactics to generate business for small companies with big vision.

Entrepreneurial Ventures and Web 2.0

Always the strategist whether at agencies or in the new products groups of industry, Schlosstein tested her entrepreneurial stamina between 1999 and 2005, at two different dot.com companies. Her track record of successes includes developing the strategy and establishing  the U.S operations of  Webwasher AG, a European software company, (a spin-off of Siemen’s Corporation), where she set up the U.S. sales infrastructure and closed anchor enterprise customers. These customers included  State Farm Insurance, Ford Motors, the State of Kentucky.  Helping to re-engineer the company in 2000, after the dot.com bubble burst, towards a $50 million acquisition in 2004, was part of the challenge of this position.  Since 2005 when she left Webwasher Schlosstein has helped many innovators take their products and services to the next level of performance.

Community Service

Schlosstein is on the board and active in several professional organizations including the Marketing Executives Networking Group, (MENG Online ) , High Ridge House, A nursing facility, and  NYM-InfraGard,  a public-private security  initiative consisting of 30,000 members nationwide, where she is responsible for their regional legislative advocacy program.

Collaboration and Partnership Provide the Competitive Edge